Wednesday, 17 November 2021

Mumbai Angels Network, We Founder Circle, Appyhigh, Lets Venture invest USD 150,000 in hyperlocal content platform, Knocksense

 


Mumbai Angels Network, We Founder Circle, Appyhigh, Lets Venture invest USD 150,000 in hyperlocal content platform, Knocksense

The funds will go towards upgradation of flagship product KnockOFF and expanding footprint

16, November, 2021: Mumbai Angels Network, a premium early-stagestartup investment platform, along with We Founder CircleAppyhigh and Lets Venture, invests USD 150,000 in hyperlocal content platform Knocksense’s bridge round.
 
Knocksense recently launched its flagship product, KnockOFF, which connects local brands and freelancers with consumers, creating a content-driven community that enables transactions at the city level. Knocksense will utilize the fresh capital to upgrade KnockOFF and expand its footprint in new cities before proceeding to its Pre-Series A funding round in Q1 of 2022.

“Today, content consumption has skyrocketed, and people are constantly on the lookout for new, engaging content. Given the volume of content produced, social media and mainstream media platforms are bound to miss out on highly engaging, appealing content. That’s where Knocksense comes in. The platform’s expertise in bringing uncovered content to the masses has enabled it to achieve rapid growth. We are confident that the latest funding will further enable them to scale and reach greater heights.” added Nandini Mansinghka, Co-Founder & CEO - Mumbai Angels Network.

Vibhore Mayank, Founder of Knocksense, said, “Knocksense Media Services Pvt. Ltd. was launched with the aim of bringing visually-appealing and informative content that usually goes uncovered by the mainstream media houses and even social media platforms. With the launch of our flagship product, KnockOFF, in August, we have witnessed remarkable growth in all aspects; the transactions, reach, revenue, GMV, and subscription rate have risen by 100% month-on-month. We are delighted to be backed by marquee investors, and this capital will allow us to launch our full product in new geographies before we look at the next round of fundraising in early 2022.”

Founded in November 2016, Knocksense Media Services Pvt. Ltd. is a hyperlocal news and recommendations platform producing non-divisive content currently present in six cities, including Lucknow, Delhi, Noida, Indore, Jaipur, and Mumbai.  On average, the platform generates 10-20 million organic impressions per month – numbers that have soared since the launch of its flagship product, KnockOFF. Founded by Vibhore Mayank and Varul Mayank, Knocksense raised a funding of USD 200,000 earlier this year.

About Mumbai Angels:
 
Started in 2006, Mumbai Angels Network is India’s premier platform focused on new venture investing. Mumbai Angels today has a 187+ strong portfolio across sectors and cities across India. Of the overall portfolio, the platform has exited/ secured the next round of funding for 70 of them. Today the platform has 550+ investors spread across 40+ cities within and outside India.

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